© 2013 . All rights reserved.

Social Centered Design: Evolution of User Centered Design

Follow @iChang I came across this interview with Sam Farber, OXO Founder, the other day. He spoke of Human-Centered Designs (HCD) and how his number one guiding philosophy was Universal Design: A product’s function should be immediately apparent, and anyone should be … Continue reading

Muppets Rocket Out in Google+ Hangout © 2012 . All rights reserved.

Google Uses Emotions to Sell Their User Experience

Follow @iChang Google focusing on communicating their brand via emotions in new ads and less on tech, gadgetry, and search terms. Using emotions to communicate over features is a brilliant move. Communicating by getting people to identify with you or … Continue reading

UX Career Guide Infographic © 2011 . All rights reserved.

INFOGRAPHIC: User Experience Roles and Salaries

Follow @iChang 5+ years ago, the title User Experience didn’t exist. This role was under titles such as Interaction Designer, User Interface Designer, Usability Specialist, and Information Architect. Now in 2011, luckily for UX’ers, they are in high demand. Here … Continue reading